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As a bridal store owner, you know how much effort goes into making your social media game stand out from your competitors and getting the attention of brides to your brand. But – once you’ve got brides following your accounts and showing some interest in your content, how do you get them through your boutique doors? What’s the road map from online fan to loyal customer?
We’re Kate and Bridget from Engaged Marketing. Our mission is to help build your bridal shop business with digital marketing strategies that drive leads to your store!
With every step your bride takes before purchasing a dress with you, they are building their customer journey. These steps in your bride’s customer journey could bring them closer to booking an appointment with you, or could drive them to one of your competitors. You have so many opportunities to attract your customer in these early stages of buying, and some of these chances are left on the table without a sales funnel system.
A sales funnel process works by capturing brides during their early “fact-finding” stages of their shopping and building a relationship to nurture these brides until they feel ready to book an appointment. Growing your lead list helps you take control of your marketing dollars and time with meaningful follow-ups that turn your leads into paying customers.
With our lead funnel system, bridal shops have an active list of leads they can use to promote events, ask for reviews, grow their social media presence and create trust in their brand!
lead generation
Sales Funnel System Designed For Your Shop (Email and SMS follow-up available)
We will work with you to create a snapshot of your ideal customer. From there, we’ll create a lead generating strategy that includes email and/or SMS follow-ups to build in-store business for your boutique.
Prices starting at $1,800
email marketing
Email and SMS Marketing Management
While social media platforms and marketing trends ebb and flow, email marketing and lead follow-ups have consistently won new business for companies in every industry. Make your business trend-proof with email and SMS marketing to your audience.
Prices starting at $125 per month
advertising
Paid Ads Management
As a business, your biggest priority should be getting your brand noticed by a growing audience. The competition for attention online is only growing stronger, along with the need for a solid ads strategy! We will work with you to identify your target audiences, budget needs, and ads strategy to attract new customers to your store.
Prices starting at $500 per month
customer emails
Branded Email Templates (Works with Bridal Live and BWS)
We will work with you to incorporate your brand colors and imagery to build branded transactional emails for your store. Brand your appointment confirmations, reminders, feedback requests, and invitations for other services. Copy and paste directly into Bridal Live or BWS to send to your customers.
Prices starting at $100 per email
tell your story
Take control of your marketing and start nurturing leads for your bridal shop. With our lead funnel system, bridal shops have an active list of leads they can use to promote events, ask for reviews, grow their social media presence and create trust in their brand!
