There’s more to marketing your bridal shop than catching your bride’s attention. Work with Engaged Marketing to design a sales funnel follow-up that will make your online fans more likely to book and buy with your shop!
For BBG members only, we’re excited to offer exclusive pricing that gives you access to our services at a discounted rate!
With every step your bride takes before purchasing a dress with you, and even after purchasing their dress, they are building their customer journey. These steps in your bride’s customer journey could bring them closer to booking an appointment with you, or could drive them to one of your competitors. You have so many opportunities to attract your customer in these early stages of buying, and some of these chances are left on the table without a sales funnel system!
A sales funnel process works by capturing brides during their early “fact-finding” stages of their shopping and building a relationship to nurture these brides until they feel ready to book an appointment. Growing your lead list helps you take control of your marketing dollars and time with meaningful follow-ups that turn your leads into paying customers.
With our lead funnel system, bridal shops have an active list of leads they can use to promote events, ask for reviews, grow their social media presence and create trust in their brand!
We are so excited to spend the 2021 BBG Conference with you! Engaged Marketing empowers bridal shops with content marketing that attracts new brides to their shop, builds brand trust and recognition, and converts online fans to offline customers. We work with bridal shops to capture leads at the beginning of their buying journey and create follow-up messages to book more brides and sell more wedding dresses. With our lead funnel system, bridal shops have an active list of leads they can use to promote events, ask for reviews, grow their social media presence and create trust in their brand!
A healthy email list will book out your store events early and consistently.
Shops who have implemented our sales funnel system are seeing a 20% average booking rate and 10-15% purchase rate among their leads.
Just like the pre-selling process strengthens your store's closing rate, you will convert more brides to customers if your marketing is relevant, valuable, and consistent!
While social media platforms and marketing trends ebb and flow, email marketing and lead follow-ups have consistently won new business for companies in every industry.
“Bridget and Kate were SO amazing and easy to work with! I am not a techy person and it was so nice to have a team of amazing women who could help me set up a style quiz and keep me updated on how it’s performing!”
“Kate and Bridget are the best! I have loved working with them. They are so thorough, and we’ve always had great results!!”
