You’re constantly juggling tasks but still wonder where your next client will come from.
You’ve tried showing up on Instagram, maybe even sent a few emails, but most of your leads still feel cold.
Wedding pros,
Bride DM ghosted you? Instagram post flopped? That paid ad got clicks… but no bookings? 😩
You’re showing up everywhere… but still not getting enough “Yes, I want to book!” leads.
There’s a better way.
👇
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What if there was a better option?
What if your marketing felt less like a guessing game…
and more like a system you can trust?
The truth is, most wedding pros aren’t missing effort.
They’re missing a way to guide leads from “just browsing” to “just booked.”
With The Boutique Funnel Formula, you’ll learn how to:
✅ Attract traffic that actually converts
✅ Create a lead magnet couples want to download
✅ Write emails that feel human (and get replies)
✅ Set up a simple funnel that brings in warm leads—on repeat
You’re constantly juggling tasks but still wonder where your next client will come from.
You’ve tried showing up on Instagram, maybe even sent a few emails, but most of your leads still feel cold.
You keep wondering… “Why are some businesses booked out months ahead while I’m stuck refreshing my inbox?”
You know you need a better system, but everything out there feels built for online coaches—not wedding pros like you.
I started exactly where you are. I ran my bridal business with a mission and a purpose to serve brides, but I didn’t have a full marketing system to help me find my customers I knew how to deliver amazing service. I didn’t know how to consistently attract and book ideal clients.
Through years of trial, error, and refinement, we built a sales funnel that consistently brings new business to my store. One that feels natural. One that helps potential clients feel seen, supported, and confident in choosing us. In the first year of implementing this system, I brought in $130,000 in new business directly from my sales funnel.
Now, I’m sharing that proven lead system with you. So you can stop guessing and start building a reliable path to more bookings.
The truth is, you don’t need to be everywhere all the time. What you need is a simple system that quietly does the heavy lifting for you. A lead funnel that helps the right people find you, connect with what you offer, and feel ready to reach out without needing a big push.
This approach works whether you’re a bridal boutique, planner, photographer, florist, or anything in between. It’s designed to be personal, not salesy. And you don’t need fancy tech skills to get it up and running.
With the system in place, your inquiries start to feel steady and thoughtful. You’re not scrambling to fill your calendar. You’re showing up with more ease, more clarity, and more time to focus on the part of your business you actually love.
The Boutique Funnel Formula is a step-by-step course for wedding professionals who want a steady stream of excited inquiries without constantly being online.
Inside, you’ll learn how to build a simple lead funnel that attracts the right people, follows up automatically, and helps them feel ready to book by the time they reach out.
It’s a system that works for wedding businesses—
even if you don’t have a tech background, big budget, or marketing degree.
We’ve used it ourselves to triple qualified leads in our bridal boutique.
Now we’re teaching it to you.
Registration is open now until August 31st! Class starts September 1.
Sign up by August 15 and get the entire course and bonuses for only $249.
This course isn’t about theory. It’s a step-by-step system to help you move someone from “never heard of you” to “just booked an appointment.” Everything inside is designed for real-world use by wedding pros who want more qualified leads—and more bookings.
Once your funnel is live, you need people to see it. This full bonus module teaches you how to drive consistent traffic to your funnel and site using Instagram, Pinterest, vendor referrals, and more, so you’re not relying on luck or word-of-mouth to bring in leads. Plus, we’ll walk you through Facebook lead ads and how they can help you find more leads.
No need to start from scratch. Get welcome sequences, follow-ups, and re-engagement emails you can customize and send out in minutes.
Editable Canva templates for checklists, guides, and quizzes that look professional and convert like crazy—even if you’re not a designer.
Instant access to worksheets, fill-in-the-blank guides, swipe files, ChatGPT prompt banks, and info sheets—everything you need to write, plan, and launch your funnel without getting stuck or starting from scratch.
We’re in this with you. Join us live to ask questions, troubleshoot roadblocks, or get our eyes on your funnel before you launch.
Get access to a supportive community of fellow wedding pros building their own funnels. Ask questions, get feedback, and celebrate wins together.
Screen recordings that show you exactly how to connect your forms, upload your lead magnet, and integrate with your email platform. No confusion, no overwhelm.
Let’s be real—having a strategic, high-converting lead funnel built for you can cost anywhere from $2,000 to $10,000+. And that doesn’t even include the learning curve if you try to piece it all together with YouTube videos and free templates that don’t speak to wedding vendors.
The Boutique Funnel Formula gives you the strategy, structure, templates, tech walkthroughs, and industry-specific examples you need to confidently build your own client-generating funnel—without the agency price tag.
Just $599
—or—
3 monthly payments of $250
You get a system you can use again and again every time you want to launch, grow your list, or fill your calendar. And you’ll walk away knowing how to attract, nurture, and convert leads in a way that actually works for how wedding businesses run.
“Kate and Bridget took their time to understand Lily’s Bridal. They created a marketing plan that helped me capture leads to help increase my appointments. They both had great advice and suggestions for future marketing ideas.”
“They were absolutely wonderful to work with to elevate the level of our communications with our clients. We gave them some information on us and our brand voice, and they created a wonderful array of emails and text messages and set it up for us seamlessly. We’ve already seen a positive response in return, thank you so much!”
This course will help you stop relying on luck or referrals and start building a marketing funnel that consistently brings in qualified leads.
No fluff. No “one-size-fits-all” BS. Just a strategy that works for wedding pros like you.
Check out on the next page.
We’ll email you with instructions on how to access your client portal.
The class will start September 1! Registration ends August 31. Early Bird pricing of $250 for the entire course and bonuses ends August 15!
We’re Kate Wertsch and Bridget Moore, the team behind Engaged Marketing—a boutique marketing consultancy dedicated to helping bridal shops grow their appointment books with smart, strategic marketing.
With firsthand experience owning and managing multiple bridal boutiques and a combined background in digital strategy, content marketing, and lead generation, we know what it takes to attract qualified leads—and convert them into paying clients.
We’ve spent years testing what works (and what doesn’t) in the wedding industry. Now, we partner with bridal shop owners to implement customized funnel systems, lead magnets that actually convert, and messaging that speaks to the modern bride.
If you’re ready for marketing that finally makes sense and actually fills your calendar, we’re here to guide you every step of the way.
Enrollment is open now through August 31st, but if you want to grab the Early Bird price at more than 50% off, make sure to sign up by August 15th! The course officially opens on September 1st, and once you’re in, you’ll have full access to all modules and materials.
Yes! You’ll have lifetime access to the course content, including any updates we make in the future. That means you can revisit the lessons any time you’re ready to refresh or refine your funnel.
Most funnel trainings are built for coaches or digital product sellers, and the strategies don’t always translate to high-touch, in-person services like yours. The Boutique Funnel Formula is specifically made for wedding professionals. It speaks your language, takes your client journey into account, and helps you build a system that feels personal and human from the very first touchpoint.
We’ve packed this course with real value that’s worked for our own bridal business and dozens of others. If you’re a wedding professional who wants to attract more aligned leads and book more appointments, we believe you’ll find this course genuinely helpful. And if you ever get stuck, our team is here to help.
This course is designed for bridal shops, planners, photographers, florists, venues, and anyone in the wedding industry who sells a service. If you rely on booked appointments, client inquiries, or discovery calls—you’ll benefit from having a funnel that does the heavy lifting.
Yes! If you’re getting leads but they feel inconsistent, unqualified, or hard to convert, this course will help you tighten up your process and attract the kind of clients you actually want to work with.
Nope. We’ll walk you through each step with simple explanations, video tutorials, and plug-and-play templates. You don’t need a fancy tech stack or marketing degree to make this work.
Yes! In addition to the course, you’ll get access to a private Q&A thread where we’ll answer questions and help you troubleshoot as you go. You’re not doing this alone.
Choose the plan + save when you buy in full!
We would love to connect with you and answer your burning questions about The Boutique Funnel Formula Course. You can email us directly at hello@engagedmarketingcompany.com to get in touch, and we’ll return the favor within 48 business hours.
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